Point, Click & Wow!: The Techniques And Habits Of Successful Presenters, Third Edition完美点击:如何通过完美的产品演示成功营销(附光盘),第3版

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  • 版 次:1
  • 页 数:288
  • 字 数:
  • 印刷时间:2008年09月01日
  • 开 本:16开
  • 纸 张:胶版纸
  • 包 装:平装
  • 是否套装:否
  • 国际标准书号ISBN:9780787997458
作者:Claudyne Wilder 著出版时间:2008年09月 
内容简介
In Point, Click & Wow! you will find the insider knowledge of public speaking that we all need but were never taught. When Point, Click & Wow! was first published more than ten years ago, it quickly became the go-to resource for creating laptop presentations that have the "Wow" factor!
Completely reworked and updated, this new third edition puts the focus on you, the presenter, who must create a winning presentation every time. Claudyne Wilder's groundbreaking book offers myriad new features and updated slide designs as well as illustrative stories and advice from executives.
目  录
Contents of the CD-ROM
Acknowledgments
Introduction
Chapter ONE: Focus on Your Key Messages
 Focus on Your Key Messages
 Fill Out the Presentation Overview
 Choose or Create a Format
 Create an Executive Summary
 Write the Opening and Closing
 Identify and Plot Stories to Tell
 Plan Your Notes
 Decide on Your Handouts
 Conclusion
Chapter TWO: Connect to Your Audience

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