MAKE YOUR OWN RULES(ISBN=9780814416570)

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  • 版 次:1
  • 页 数:220
  • 字 数:
  • 印刷时间:2011年12月01日
  • 开 本:16开
  • 纸 张:胶版纸
  • 包 装:精装
  • 是否套装:否
  • 国际标准书号ISBN:9780814416570
作者:Josh Young 著出版社:McGraw-Hill出版时间:2011年12月 
内容简介
  It's hardly a secret that the corporate ladder is no longerthe path to success it once was. Wayne Rogers star of the classicTV series M*A*S*H* has had even more success as a businessman andentrepreneur than as an actor. Applying his own unique viewpoint toa wide range of businesses (a restaurant, a vineyard, a chain ofconvenience stores, the world of banking, real estate, a filmdistribution company, and even a famous bridal boutique), theiconoclastic star has steadfastly refused to accept limitations,and boldly forged a path for himself beyond the stiflingconstraints of the corporate system. Filled with insights andengaging stories, Make Your Own Rules paints a fascinating portraitof how Rogers excelled precisely because he didn't have priorexperience in each of these businesses! or any preconceived notionsof how they should be run. Rogers reveals the keys to his successover the past four decades lessons that are even more importanttoday. After all, in the current economic climate, learning to becreative, challenge convention, and seize unexpected oppor tunitiesis not only liberating it can make all the difference to success.Anyone who yearns to succeed without the burdens of corporateculture can thrive outside the establishment. Whether you are anentrepreneur, a small business owner, changing careers, or justentering the workforce, Make Your Own Rules delivers theinspiration and guidance you need to climb the ladder of yourchoice.
作者简介

  WAYNE ROGERS aside from being known for his role as Trapper John on the TV series "M*A*S*H*", is an extremely successful entrepreneur in a wide variety of fields, and has served as a financial advisor to actors, rock stars, and businesspeople. He is currently a panelist on Fox Business Channel’s top-rated weekly show "Cashin’ In".
  JOSH YOUNG is a best-selling writer. As an author, he specializes in cowriting books of notable entertainment figures, most recently, Here’s the Deal: Don’t Touch Me with Howie Mandel. As a journalist, Josh has worked for Esquire, George, and LIFE magazines.

目  录

Introduction: A Personal Constitution
1 The Playing Field: Know What You're Up Against
2 Creativity Fuels Success in Both Art and Business .
3 Finding People You Can Work With
4 The Magic of Creative Financing
5 Casting Off Conventions
6 Do Your Homework
7 Just Ask the Customer
8 Show Business Laid the Groundwork
9 Making the Most of the Banking System
10 Wedding Dresses: An Unexpected Case Study
Epilogue: The Free Market
Index
About the Author


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