内容简介
由世界旅游城市联合会所*的《中国公民出境<
城市>旅游消费市场调查报告(2015-2016)(英文版)》讲述的是世界旅游城市联合会(WTCF)自 2014
年开始,每年按时发布中国公民出境(城市)旅游消费市场调查,已历三载。此报告通过多视角、多维度的消费者调查,把握中国出境旅游市场的发展趋势,系统全面地归纳和展现中国出境游客的消费习惯与行为以及发生的变化,为广大会员城市和机构会员提供有益于市场运作和服务改进、了解中国出境游客的相应参考。
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作者:世界旅游城市联合会出版社:北京出版社出版时间:2016年12月
- 版 次:1
- 页 数:
- 字 数:
- 印刷时间:2016年12月01日
- 开 本:16开
- 纸 张:胶版纸
- 包 装:平装-胶订
- 是否套装:否
- 国际标准书号ISBN:9787200127102
Preface I Development Overview of International Tourism and China's Outbound Tourism Development overview of international tourism development in 2015 Development overview of China's outbound tourism in 2015 II Characteristics of Chinese Outbound Tourist Groups Where are they from Where have they been Where will they go in the future What are their cultural characteristics What are their tourism characteristics Ill Overseas Tourism Behaviors and Habits of Chinese Tourists Before the travel During the travel After the travel IV Demands of Chinese Tourists for Overseas Tourism Information inquiry Visa processing Dining Accommodation Transportation Touring Shopping Entertainment Payment methods V How to Attract Chinese Outbound Tourists What existing factors are attractive to them What are their concerns before travel How to attract them VI Interests of Chinese Outbound Tourists in Theme Tourism Interests of Chinese outbound tourists in theme tourism Interests of Chinese outbound tourist in cruise tourism Who are interested in such theme tourism VII Exploratory Research on Development Changes of China's Tourism Industries VIII Suggestions for Overseas Tourism Cities and Relevant Tourism Agencies Appendix Questionnaire Used for the Survey
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