Self-Marketing for Career Success: How to Win the Job Competition in China

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  • 版 次:1
  • 页 数:
  • 字 数:
  • 印刷时间:2009年07月01日
  • 开 本:16开
  • 纸 张:胶版纸
  • 包 装:平装
  • 是否套装:否
  • 国际标准书号ISBN:9787561532836
作者:(美)肯·詹逊 著出版社:厦门大学出版社出版时间:2009年07月 
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作者简介
Dr.Ken Johnson is an American who has grown up in Miami, Brazil and Argentina. He received his Bachelor degree from Emory University (Atlanta), and his masters and doctorate degrees from Tulane University (New Orleans). He has traveled to 22 countries and has taught economics, politics, international relations, business and career management. He has also done consulting for Price Waterhouse Coopers and directed job placement program for students in Kentucky and Ohio. He currently lives in Xiamen, China, where he teaches business and career management for the Keuka College China Program at its four partner schools: Jimei University, Tianjin University of Science and Technology, Yunnan University of Economics and Finance, and Wenzhou University. He has given numerous speeches at several Chinese universities about career planning and has also participated in career planning work'shops and seminars.  
内容简介
This book is designed especially for anyone who finds themself in any one or more of thefollowing situations: Are university students and want to get the most suitable job when they graduate; Recent graduates who have been working less than five years; Those who want to use English to enhance their opportunities and add value to their careers; Anyone who wants to improve practical career skills such as interviewing, resume- writing, andjob search strategies; Students and recent graduates who find themselves without direction in their future; Anyone who wants to compete more effectively and promote their careers faster.
目  录
Preface
Introduction
Part 1:Self-Marketing for Career Success: How to Win the Job Competition in China
 Chapter 1 : A New Way of Thinking
  Old Thinking about Jobs and Careers
  The Job Competition Crisis
  New Problems Need New Thinking
  New Thinking, New Choices
  New Thinking about Career
  Managing Your Career with Self-Marketing
 Chapter 2 : Self-Marketing
  The Art of War
  Your Career, Your Business
  Applying Marketing Concepts to Your Career

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