内容简介
We live in an excitingand rapidly changing time—every day it seems new inventions andinnovations that change our way of life arrive on the scene. Butwhile our day-to-day lives have become easier, the larger pictureis now more complicated. Businesses are also faced with thisquandary. Change is occurring in the economic sphere as quickly andoften as it is in our individual lives, and the new global economyis presenting even more challenges to companies that must operatein an often unfamiliar worldwide arena. As a result, the modernbusiness world is in dire need of a complete overhaul if companiesare to adapt to an environment that is far different from the onein which they initially achieved success.