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　　Sybex's Autodesk 3ds Max Essentials is the only four-color, task-based book on 3ds Max that quickly gets new users up to speed with the 3D software's core features and functions.

内容简介

　　Get a jump–start on Autodesk 3ds Max 2012 essentials—with the Essentials! The new Essentials books from Sybex are beautiful, task–based, full–color Autodesk Official Training Guides that help you get up to speed on Autodesk topics quickly and easily. Autodesk 3ds Max 2012 Essentials thoroughly covers the fundamentals of this popular 3D animation effects, and visualization software, teaching you what you need to become quickly productive.By following the book′s clear explanations, practical tutorials, and step–by–step exercises, you′ll cover all the bases. Topics include modeling, animation, rendering, rigging, compositing, and much more. Whether you′re an aspiring 3D designer or a professional brushing up on the basics, here is the essential grounding you need in 3ds Max 2012.Covers Autodesk 3ds Max 2012 fundamentals, so you become quickly productive with the softwareUses straightforward explanations and real–world, hands–on exercises and tutorials to teach the software′s core features and functionsHelps you develop the skills you′ll need throughout an animation production pipeline, whether you′re a beginner or a more experienced user brushing up on the basicsUses a task–based approach and covers topics such as polygon modeling, materials and mapping, lighting, using mental ray, HDRI images, and moreThis book is an Autodesk Official Training GuideIf you want to get quickly up to speed on 3ds Max, Autodesk 3ds Max 2012 Essentials is the place to start.

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　　Get a jump–start on Autodesk 3ds Max 2012 essentials—with the Essentials! The new Essentials books from Sybex are beautiful, task–based, full–color Autodesk Official Training Guides that help you get up to speed on Autodesk topics quickly and easily. Autodesk 3ds Max 2012 Essentials thoroughly covers the fundamentals of this popular 3D animation effects, and visualization software, teaching you what you need to become quickly productive.By following the book′s clear explanations, practical tutorials, and step–by–step exercises, you′ll cover all the bases. Topics include modeling, animation, rendering, rigging, compositing, and much more. Whether you′re an aspiring 3D designer or a professional brushing up on the basics, here is the essential grounding you need in 3ds Max 2012.Covers Autodesk 3ds Max 2012 fundamentals, so you become quickly productive with the softwareUses straightforward explanations and real–world, hands–on exercises and tutorials to teach the software′s core features and functionsHelps you develop the skills you′ll need throughout an animation production pipeline, whether you′re a beginner or a more experienced user brushing up on the basicsUses a task–based approach and covers topics such as polygon modeling, materials and mapping, lighting, using mental ray, HDRI images, and moreThis book is an Autodesk Official Training GuideIf you want to get quickly up to speed on 3ds Max, Autodesk 3ds Max 2012 Essentials is the place to start.</p>

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作者简介

　　Randi L. Derakhshani teaches 3D animation at The Art Institute of California and has worked as a digital artist and technical director for games and movie projects with Gizmo Games, RJB Enterprises, and Sony.Dariush Derakhshani is an award-winning visual effects supervisor, author, and educator. He has worked on movies such as The Fantastic Four and Pan's Labyrinth, the South Park TV series, and numerous commercials and music videos. He teaches 3D animation and is the author of all of Sybex's Introducing Maya books. Dariush and Randi are coauthors of all of Sybex's Introducing 3ds Max books.

目　　录

Introduction.
Chapter 1 The 3ds Max Interface.
Chapter 2 Your First 3ds Max Project.
Chapter 3 Modeling in 3ds Max:
Part I.
Chapter 4 Modeling in 3ds Max:
Part II.
Chapter 5 Animating a Bouncing Ball.
Chapter 6 Animating a Thrown Knife.
Chapter 7 Character Poly Modeling:
Part I.
Chapter 8 Character Poly Modeling:
Part II.
Chapter 9 Character Poly Modeling:

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媒体评论

　　"An inspiring biography" (The Economist, November 2006) If you run a business and aspire to make it great, you owe it to yourself to read Joe Wilson and the Creation of Xerox by Charles D. Ellis. Despite occasionally pedestrian writing, the book rewards the reader with dramatic accounts of how one great leader managed to influence change rather than just react to it. Wilson knew little about technology, yet he--not the brilliant techies with whom he surrounded himself--created the modern copier industry. Xerox was an old Rochester, N.Y., company that was small, obscure and unambitious until Wilson took over from his dad in the late 1940s. In a sense, his takeover kicked off the technology revolution that shook American industry out of its somnolence. Early investors with small stakes in Xerox became multimillionaires. Later investors lost billions looking for the "next Xerox." They would have done better searching for the next Joe Wilson. His tact and lack of ego held together a necessarily diverse bunch of people. Sol Linowitz, the company lawyer, upstaged him by letting it be said on national television that he, not Wilson, was the father of Xerox. Wilson ignored it: Linowitz was important to the company, and Wilson wanted success, not an ego massage. He grasped the importance of image. He pioneered new and novel ways to get public attention for Xerox, including backing public-service TV shows at a time when the company could barely afford the expense in order to convey an image of quality for a little-known brand. When a leading consulting firm told Xerox there was no real market for its proposed 412 xerography machine, Wilson and his aides took the report apart and discovered that the questions asked and the methodology were faulty. He plowed on. The 412, Xerox's first truly competitive product, would have to sell for $47,000 and was far too big for salespeople to lug around. Who would, or could, write a check of this size for a mere copying machine? But hey, someone suggested, who wouldn't pay a nickel to get rid of the messy carbon copy that was the curse of every office at the time? Wilson didn't hesitate: a nickel a copy it would be. Customers loved the seemingly cheap price, and orders mounted and remounted for the 412. To the customer's surprise and Xerox's delight, users were making far more copies of things than they did before the 412. The machine was so clean, fast and precise, it was an easy way to expand internal communication in the days before e-mail. In a year, some customers were spending more for copies than the machine would have cost. Xerox became a cash jackpot machine. Ellis's generally upbeat book has a sad ending. On his retirement in the mid-1960s, an ailing and tired Wilson made two horrible mistakes: He picked an incompetent successor and then failed to bequeath a strong board that could have reined in his successor's blunders. His successor threw away the chance to own the coming personal computer revolution and made disastrous billion-dollar investments in old industries. He lacked his predecessor's knack for embracing change. By then, Wilson was too ill to retake the reins. Xerox shriveled, and its bonds sank to junk status. Rescued by the present CEO, Ann Mulcahy, Xerox is doing well again, but it is no longer the shining symbol Wilson created. The author, Charley Ellis, is retired head of the consulting firm Greenwich Associates and serves as a Yale trustee and a director of the Vanguard funds. He knows a lot about business leadership, having consulted for and worked with many of the best practitioners. Among all of the business leaders he's known, and he's known hundreds, he puts Joe Wilson--whom he never met--over them all. The lessons here are clear and shining--both the good and the bad. (Forbes.com, October 25, 2006) Transforming family-owned Haloid Corp., which struggled in the shadow of hometown behemoth Eastman Kodak, into the globally recognized Xerox is an amazing accomplishment. But as Ellis's biography of Joe Wilson attests, Wilson's achievements ranged more widely and went much deeper than many gave him credit for. Ellis, author of 11 books and former financial industry consultant offers a heartfelt, if not artful, telling of the CEO's life story. He contends that Wilson embodied all of the qualities that leadership management books celebrate: integrity, foresight and the ability to inspire people to perform. He credits these attributes to helping Wilson so spectacularly realize his vision for his company; its employees; his alma mater, the University of Rochester; and the city and people of Rochester, N.Y. Ellis's telling starts off slow and is initially quite repetitive. But once Xerox is finally born, after years of setbacks, the story picks up. The real purpose for the detailed buildup appears toward the end, when credit for the last 20-odd years of corporate strife and ultimate success is given to the wrong person, Wilson's best friend and the company's corporate counsel. At that point, it becomes clear why Ellis was compelled to write this book so long after the company's rise and its true founder's demise.(Sept.) (Publishers Weekly, July 17, 2006)

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　　"An inspiring biography" (The Economist, November 2006) If you run a business and aspire to make it great, you owe it to yourself to read Joe Wilson and the Creation of Xerox by Charles D. Ellis. Despite occasionally pedestrian writing, the book rewards the reader with dramatic accounts of how one great leader managed to influence change rather than just react to it. Wilson knew little about technology, yet he--not the brilliant techies with whom he surrounded himself--created the modern copier industry. Xerox was an old Rochester, N.Y., company that was small, obscure and unambitious until Wilson took over from his dad in the late 1940s. In a sense, his takeover kicked off the technology revolution that shook American industry out of its somnolence. Early investors with small stakes in Xerox became multimillionaires. Later investors lost billions looking for the "next Xerox." They would have done better searching for the next Joe Wilson. His tact and lack of ego held together a necessarily diverse bunch of people. Sol Linowitz, the company lawyer, upstaged him by letting it be said on national television that he, not Wilson, was the father of Xerox. Wilson ignored it: Linowitz was important to the company, and Wilson wanted success, not an ego massage. He grasped the importance of image. He pioneered new and novel ways to get public attention for Xerox, including backing public-service TV shows at a time when the company could barely afford the expense in order to convey an image of quality for a little-known brand. When a leading consulting firm told Xerox there was no real market for its proposed 412 xerography machine, Wilson and his aides took the report apart and discovered that the questions asked and the methodology were faulty. He plowed on. The 412, Xerox's first truly competitive product, would have to sell for $47,000 and was far too big for salespeople to lug around. Who would, or could, write a check of this size for a mere copying machine? But hey, someone suggested, who wouldn't pay a nickel to get rid of the messy carbon copy that was the curse of every office at the time? Wilson didn't hesitate: a nickel a copy it would be. Customers loved the seemingly cheap price, and orders mounted and remounted for the 412. To the customer's surprise and Xerox's delight, users were making far more copies of things than they did before the 412. The machine was so clean, fast and precise, it was an easy way to expand internal communication in the days before e-mail. In a year, some customers were spending more for copies than the machine would have cost. Xerox became a cash jackpot machine. Ellis's generally upbeat book has a sad ending. On his retirement in the mid-1960s, an ailing and tired Wilson made two horrible mistakes: He picked an incompetent successor and then failed to bequeath a strong board that could have reined in his successor's blunders. His successor threw away the chance to own the coming personal computer revolution and made disastrous billion-dollar investments in old industries. He lacked his predecessor's knack for embracing change. By then, Wilson was too ill to retake the reins. Xerox shriveled, and its bonds sank to junk status. Rescued by the present CEO, Ann Mulcahy, Xerox is doing well again, but it is no longer the shining symbol Wilson created. The author, Charley Ellis, is retired head of the consulting firm Greenwich Associates and serves as a Yale trustee and a director of the Vanguard funds. He knows a lot about business leadership, having consulted for and worked with many of the best practitioners. Among all of the business leaders he's known, and he's known hundreds, he puts Joe Wilson--whom he never met--over them all. The lessons here are clear and shining--both the good and the bad. (Forbes.com, October 25, 2006) Transforming family-owned Haloid Corp., which struggled in the shadow of hometown behemoth Eastman Kodak, into the globally recognized Xerox is an amazing accomplishment. But as Ellis's biography of Joe Wilson attests, Wilson's achievements ranged more widely and went much deeper than many gave him credit for. Ellis, author of 11 books and former financial industry consultant offers a heartfelt, if not artful, telling of the CEO's life story. He contends that Wilson embodied all of the qualities that leadership management books celebrate: integrity, foresight and the ability to inspire people to perform. He credits these attributes to helping Wilson so spectacularly realize his vision for his company; its employees; his alma mater, the University of Rochester; and the city and people of Rochester, N.Y. Ellis's telling starts off slow and is initially quite repetitive. But once Xerox is finally born, after years of setbacks, the story picks up. The real purpose for the detailed buildup appears toward the end, when credit for the last 20-odd years of corporate strife and ultimate success is given to the wrong person, Wilson's best friend and the company's corporate counsel. At that point, it becomes clear why Ellis was compelled to write this book so long after the company's rise and its true founder's demise.(Sept.) (Publishers Weekly, July 17, 2006)</div>

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