内容简介
Everybody has to sell something sometimes. Whether you're amanager or an employee, getting your message across requiresselling yourself and your ideas in a way that guarantees a positiveresponse, even from the most stubborn listener. Three Steps to Yesteaches you how to get your way without becoming a high-pressuresalesman, without compromising your principles, and without hurtingyour personal relationships. Gene Bedell demonstrates thedifference between having just good ideas and having your goodideas put into action. His three-step plan shows you how to:
* Fulfill your personal needs as well as others'
* Be credible and trustworthy
* Communicate persuasively
* Fulfill your personal needs as well as others'
* Be credible and trustworthy
* Communicate persuasively