星火英语﹒BEC高分快训:真题详解+全真预测(中级)(附光盘)(2012年8月印刷)

　　A: I think the staff magazine should be published four times a year and contains news and fea-tures about events in the company and the achievements of staff.
　　B: I dont think so. A monthly publication of news, analysis, opinions, interviews, competi-tions and feedback would be better, which can cover a wide range of topics, of interest tostaff.
　　C: I prefer the monthly. The magazine is an easy and convenient way of keeping up-to-speedwith everything thats going on in the company. In addition, staff magazine is designed tocreate a corporate culture that can connect all people in. So, the more, the better.
　　A: OK, maybe youre right. Staff magazine should involve everyone and everything in thecompany. A rich, prompt and diverse coverage satisfies all needs and expectations. By theway, what could be the target audience of the magazine？
　　B: Since every issue is designed to give staff a better understanding of our business, to shareknowledge and experiences, to provide interest and entertainment and to show readerswhy the company is a good place to work, the magazine should be oriented to all the staffmembers.
　　C: You can target the staff magazine to different groups, for individual departments may wanttheir own version of the magazine. Moreover, staff should be encouraged to become in-volved in producing the magazine and building a sense of community and engagement.
　　A: An employee magazine, urn, sounds nice. And printed staff magazines can be out of datebefore staff even read them; so what about e-magazine, which allows content to be aliveand up to date？
　　B: Good idea！ Then staff can get information across in an engaging and visual way. Down-loading and uploading old and new issues are really easy through the Internet and Intranet.Anyone can easily submit their articles or update in the relevant section of the staff maga-zine.
　　C: So many ways to improve the magazine and the staff magazine is such a great commitmentto help staff to communicate better, and be better informed. Even the clients can get usefulinformation and grasp business opportunities from the staff magazine.