竞争能力分析/COMPETING ON ANALYTICS

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  • 版 次：1
  • 页 数：218
  • 字 数：
  • 印刷时间：2007年03月01日
  • 开 本：32开
  • 纸 张：胶版纸
  • 包 装：精装
  • 是否套装：否
  • 国际标准书号ISBN：9781422103326
作者:THOMAS H. DAVENPORT 著出版社:Oversea Publishing House出版时间:2007年03月 
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作者简介：Thomas H.Davenport
Thomas H.Davenport is the Presidents Distinguished Professor of Information Technology and Managment at babson College. 
内容简介
"Competing on Analytics" is hardly the last word on the matter, but it is a useful primer for a business field that seems likely only to grow in importance.
目　　录
Foreword by Gary Loveman
Acknowledgments
Part One The Nature of Analytical Competition
1 The Nature of Analytical Competition
2 What Makes an Analytical Competitor?
3 Analytics and Business Performance
4 Copeting on Analytics with Internal Processes
5 Competing on Analytics with External Processes
Part Two Building an Analytical Capbility
6 A Road Map to Enhanced Analytical Capabilities
7 Managing Analytical People
8 The Architecture of Business Intelligence
9 The Future of Analytical Competition
Notes
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