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　　From the Back Cover
　　Warren Buffett’s straightforward rules for long-term success
　　One thousand dollars invested in Warren Buffett’s Berkshire Hathaway stock in 1965 would be worth roughly $5 million today! This astonishing success didn’t come through Buffett’s use of high-tech computer trading models, or intricate market timing systems. Instead, it came through his stubborn adherence to the time-honored fundamentals of value investing.
　　How Buffett Does It is a step-by-step guidebook for investing like Buffett in any market environment. This value investing primer presents and expands on 24 primary ideas Buffett has followed from day one that include:
　　* Choose simplicity over complexity * Make your own investment decisions * Be patient * View stocks as businesses not pieces of paper * Practice inactivity, not hyperactivity * View downturns as buying opportunities * Practice independent thinking * Ignore stock market forecasts 　　* Be fearful when other are greedy, and greedy when others are fearful * Avoid the costly mistakes of others
　　Warren Buffett still lives in the house he bought three decades ago, still drives his comfortable Lincoln Town Car, and still holds to the sound and simple value investing style that helped him become one of the world’s wealthiest individuals. How Buffett Does It explains, in Buffett’s words as well as those who know him best, what you can do to achieve Buffett-like results in your own portfolio.
　　[FLAP COPY]
　　Warren Buffett’s legendary patience and single-mindedness have helped him become one of the world’s greatest investors, with a $40 billion fortune built solely on his market prowess. But what signs does he see that others miss? And more important, what can you do to follow Warren Buffett’s path to financial and investment success?
　　How Buffett Does It examines the Buffett record and paints a surprisingly clear picture of the beliefs and principles that make up that record. Drawing from literally hundreds of Buffett quotes and maxims, this value-packed investors’ guide will show you how to follow Buffett’s example to:

From the Back Cover 　　Warren Buffett’s straightforward rules for long-term success 　　One thousand dollars invested in Warren Buffett’s Berkshire Hathaway stock in 1965 would be worth roughly $5 million today! This astonishing success didn’t come through Buffett’s use of high-tech computer trading models, or intricate market timing systems. Instead, it came through his stubborn adherence to the time-honored fundamentals of value investing. 　　How Buffett Does It is a step-by-step guidebook for investing like Buffett in any market environment. This value investing primer presents and expands on 24 primary ideas Buffett has followed from day one that include: 　　* Choose simplicity over complexity * Make your own investment decisions * Be patient * View stocks as businesses not pieces of paper * Practice inactivity, not hyperactivity * View downturns as buying opportunities * Practice independent thinking * Ignore stock market forecasts 　　* Be fearful when other are greedy, and greedy when others are fearful * Avoid the costly mistakes of others 　　Warren Buffett still lives in the house he bought three decades ago, still drives his comfortable Lincoln Town Car, and still holds to the sound and simple value investing style that helped him become one of the world’s wealthiest individuals. How Buffett Does It explains, in Buffett’s words as well as those who know him best, what you can do to achieve Buffett-like results in your own portfolio. 　　[FLAP COPY] 　　Warren Buffett’s legendary patience and single-mindedness have helped him become one of the world’s greatest investors, with a $40 billion fortune built solely on his market prowess. But what signs does he see that others miss? And more important, what can you do to follow Warren Buffett’s path to financial and investment success? 　　How Buffett Does It examines the Buffett record and paints a surprisingly clear picture of the beliefs and principles that make up that record. Drawing from literally hundreds of Buffett quotes and maxims, this value-packed investors’ guide will show you how to follow Buffett’s example to: 　　Seize opportunities when presented by stock market folly 　　Avoid diversification, instead investing in a few enduring companies with predictable business models 　　Embrace bear markets, taking advantage of the opportunity they provide to “buy when everyone else is selling” 　　Think for yourself, avoiding the majority of analysts and investors think too much, trade too often, and listen to the wrong people 　　Look to invest in great businesses with great management 　　Beware of hidden costs, meaning everything from commissions on active stock trading to high mutual fund fees 　　Invest in “old economy” businesses, boring companies that have been around for fifty years and will probably survive the next fifty 　　Always search for value, and learn the keys to distinguishing a temporary setback from a fatal flaw 　　Keep your head at all times, recognizing that acting on emotion can kill a stock market portfolio 　　Virtually every Buffett principle came into play during the Internet stock bull market. Between mid-1998 and early-2000, as cautious veterans like Buffett were laughed at for missing the boat, Berkshire-Hathaway shares lost more than half of their value. Still, Buffett refused to buy Internet stocks, quietly counseling patience, prudence, and long-term value. 　　When the dust cleared, Buffett was right. Again. 　　Warren Buffett believes that successful investing requires little more than quality research, common sense, and patience. How Buffett Does It shows you how to follow his lead, and build a portfolio that is solid, easy to understand, and designed to provide you with tremendous long-term returns without the short-term headaches.

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内容简介

　　Warren Buffett is one of the wealthiest investor in the world. Millions of independent investors follow his every move. But why Buffett? What signs does he see that others miss? And more important, what can investors do to follow Buffett's path to investment and financial success? How Buffett Does It explores the 24 primary rules Buffett has followed from day one, and that people from market novices to seasoned veterans can use to strengthen their investing results.
　　Drawing from literally hundreds of quotes and maxims, Buffett admirer and attorney James Pardoe has chosen those that encapsulate and explain the Buffett legend. This plain-talking and investor-friendly guidebook takes readers on an in-depth journey through strategies including:
　　Focus on not losing money rather than making it
　　Don't own any stock for 10 minutes that you wouldn't own for 10 years
　　Be fearful when others are greedy and greedy when others are fearful

Warren Buffett is one of the wealthiest investor in the world. Millions of independent investors follow his every move. But why Buffett? What signs does he see that others miss? And more important, what can investors do to follow Buffett's path to investment and financial success? How Buffett Does It explores the 24 primary rules Buffett has followed from day one, and that people from market novices to seasoned veterans can use to strengthen their investing results. 　　Drawing from literally hundreds of quotes and maxims, Buffett admirer and attorney James Pardoe has chosen those that encapsulate and explain the Buffett legend. This plain-talking and investor-friendly guidebook takes readers on an in-depth journey through strategies including: 　　Focus on not losing money rather than making it 　　Don't own any stock for 10 minutes that you wouldn't own for 10 years 　　Be fearful when others are greedy and greedy when others are fearful 作者简介： 　　James Pardoe，is the principal attorney with Pardoe&Associates and one of today's most knowledgeable followers of Warren Buffert.

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目　　录

The Warren Buffett Way
Chapter 1 Choose Simplicity over Complexity
Chapter 2 Make Your Own Investment Decisions
Chapter 3 Maintain Proper Temperament
Chapter 4 Be Patient
Chapter 5 Buy Businesses, Not Stocks
Chapter 6 Look for a Company That Is a Franchise
Chapter 7 Buy Low-Tech, Not High-Tech
Chapter 8 Concentrate Your Stock Investments
Chapter 9 Practice Inactivity, Not Hyperactivity
Chapter 10 Don't Look at the Ticker
Chapter 11 View Market Downturns as Buying Opportunities
Chapter 12 Don't Swing at Every Pitch
Chapter 13 Ignore the Macro; Focus on the Micro

The Warren Buffett Way Chapter 1 Choose Simplicity over Complexity Chapter 2 Make Your Own Investment Decisions Chapter 3 Maintain Proper Temperament Chapter 4 Be Patient Chapter 5 Buy Businesses, Not Stocks Chapter 6 Look for a Company That Is a Franchise Chapter 7 Buy Low-Tech, Not High-Tech Chapter 8 Concentrate Your Stock Investments Chapter 9 Practice Inactivity, Not Hyperactivity Chapter 10 Don't Look at the Ticker Chapter 11 View Market Downturns as Buying Opportunities Chapter 12 Don't Swing at Every Pitch Chapter 13 Ignore the Macro; Focus on the Micro Chapter 14 Take a Close Look at Management Chapter 15 Remember, The Emperor Wears No Clothes on Wall Street Chapter 16 Practice Independent Thinking Chapter 17 Stay within Your Circle of Competence Chapter 18 Ignore Stock Market Forecasts Chapter 19 Understand "Mr. Market" and the "Margin of Safety" Chapter 20 Be Fearful When Others Are Greedy and Greedy When Others Are Fearful Chapter 21 Read, Read Some More, and Then Think Chapter 22 Use All Your Horsepower Chapter 23 Avoid the Costly Mistakes of Others Chapter 24 Become a Sound Investor Further Reading

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