The New Gold Standard 5 Leadership Principles for Creating a Legendary Customer Experience Courtesy of the Ritz-Carlton Hotel Company金牌标准

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  • 版 次:1
  • 页 数:284
  • 字 数:
  • 印刷时间:2008年03月01日
  • 开 本:32开
  • 纸 张:胶版纸
  • 包 装:精装
  • 是否套装:否
  • 国际标准书号ISBN:9780071548335
作者:Joseph Michelli 著出版时间:2008年03月 
内容简介
When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed.
目  录
Foreword
SIMON F. COOPER, President,
The Ritz-Carlton Hotel Company, L.L.C.
Acknowledgments
1 The Ritz-Carlton Experience
PRINCIPLE 1 Define 'and. Refine
 2 Set the Foundation: Communicating Core Identity and Culture
 3 Be Relevant
PRINCIPLE 2 Empower through Trust
 4 Select—Don't Hire
 5 It's a Matter of Trust
PRINCIPLE 3 It's Not about You
 6 Build a Business Focused on Others
 7 Support Frontline Empathy

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