WHAT THEY STILL DONT TEACH YOU(ISBN=9780553349610)

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  • 版 次:1
  • 页 数:298
  • 字 数:
  • 印刷时间:1990年10月01日
  • 开 本:32开
  • 纸 张:胶版纸
  • 包 装:平装
  • 是否套装:否
  • 国际标准书号ISBN:9780553349610
作者:Mark H. McCormack 著出版社:Random House US出版时间:1990年10月 
内容简介

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Book De*ion
A straight-talking must-read of powerful strategies for every executive headed for the top. Written in the same no-nonsense, hard-hitting manner that McCormack brings to his own fast-paced business and management style, this is mandatory reading for executives on every rung of the corporate ladder.
Book Dimension :
length: (cm)23                 width:(cm)14.3

目  录
Introduction
The Ten Commandments of Street Smarts
SELLING
What Makes a Salesman?
What Makes a Supersalesman?
The Offer They Can't Refuse
How to Prepare for a Sale: Five Overlooked
Questions
Taking Your Clients as Seriously as They Take
Themselves
Buying: The Forgotten Half of the Sales
Equation
Secrets of the Information Trade
What the Other Guy's Expenses Should Say

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