WHAT THEY DONT TEACH YOU(ISBN=9780553345834)

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  • 版 次:1
  • 页 数:256
  • 字 数:
  • 印刷时间:1986年06月01日
  • 开 本:32开
  • 纸 张:胶版纸
  • 包 装:平装
  • 是否套装:否
  • 国际标准书号ISBN:9780553345834
作者:Mark H. McCormack 著出版社:Random House US出版时间:1986年06月 
内容简介
Book De*ion
Fascinating notes from astreet-smart executive. McCormack shows how to read people, createthe right impression, take the leading edge, sell successfully, andmore.
From AudioFile
Before he died last year, the founder of the premier sportsmanagement firm in the world gave us many superb audios onmanaging, communication, and practical leadership. In his 1985breakthrough work, he summarized the principles that formalbusiness education overlooks or obliterates. This abridged editionis really a primer--an introduction to a caliber of thinking andteaching that has few equals in the audio repertoire. Thelimitations of a one-hour version of this outstanding work arepartially overcome by introductory questions read by an uncreditedspeaker. For the full lesson from a great man and authenticbusiness teacher, get the unabridged edition of the sequel--WHATTHEY STILL DON'T TEACH YOU AT HARVARD BUSINESS SCHOOL. T.W.
目  录
Preface
What They Can't Teach You at
Harvard Business School
Section I
People
 1. Reading People
 2. Creating Impressions
 3. Taking the Edge
 4. Getting Ahead
Section II
Sales and Negotiation
 5. The Problems of Selling
 6. Timing
 7. Silence

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