服装贸易专业英语

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  • 版 次:1
  • 页 数:
  • 字 数:
  • 印刷时间:2011年07月01日
  • 开 本:16开
  • 纸 张:胶版纸
  • 包 装:平装
  • 是否套装:否
  • 国际标准书号ISBN:9787307087743
作者:陈彦华,贾永青 主编出版社:武汉大学出版社出版时间:2011年07月 
编辑推荐

  本书针对服装出口系列流程,从贸易的角度编写,没有涉及更深层次的服装与贸易专业知识,比较适合高职高专类院校学生使用,是为商务英语专业学生编写的专业教材。该教材从应用型人才培养的实际出发,为学生在服装类工作岗位提供必要的基本知识和技能,达到学以致用的目的。

 
内容简介

  本书为服装贸易专业教学用书。《服装贸易专业英语》集国际贸易术语、进出口实务和纺织服装知识于— 体,力争在有限的篇幅中,尽可能体现行业特点,满足服装专业英语的教学需要。全书共分1 2个章节,既介绍了进出口流程中常用的国际贸易术语、国际商务谈判、结关、索赔及仲裁等知识,又涵盖了服装企业的生产、加工、质检、运输方式、支付及保险等内容。每章内容由一篇主文章和一篇泛读课文组成,注重培养学生对专业文章的阅读理解能力:所附带的Business Case练习,均为外贸行业出口案例,有利于增强学生的贸易实务真实感,提高他们分析问题和解决问题的能力。
   

目  录
Chapter One International Commercial Terms
  Reading One Definition and Functions of Incoterms
  Reading Two Incoterms 2000
  Exercises
Chapter Two The Inspection of Apparel and Textile
  Reading One China Taps into Demand for Eco-textiles
  Reading Two The Steps of Inspecting Apparel and Textile
  Exercises
Chapter Three The Clothing Production Process
  Reading One Clothing and Garment Manufacturing
  Reading Two The Clothing Production Process
  Exercises
Chapter Four Quality Standard and Packaging
  Reading One Quality Standards of Garment
  Reading Two Local and Overseas Supplier--Apparel Packing and
Packaging Requirements
  Exercises
Chapter Five Price Terms for Export Apparels
  Reading One Pricing Strategies and Pricing Methods for the
Apparel Industry
  Reading Two Discounts and Allowances
  Exercises
Chapter Six Methods of Payment in International Apparel Trade
  Reading One Methods of Payment in International Trade
  Reading Two Negotiable Instrument
  Exercises
Chapter Seven Transportation and Documentation
  Reading One Transport
  Reading Two Documentation
  Exercises
Chapter Eight Clearance of Imported and Exported Goods
  Reading One Procedure for Clearance of Imported Goods
  Reading Two Correct Way to Fill out the Shipper's Export
Declaration
  Exercises
Chapter Nine Insurance of the Export Apparel
  Reading One The Basics of Cargo Insurance
  Reading Two Air Carriers' Limited Liability
  Exercises
Chapter Ten Inspection of Garments
  Reading One Garment Inspection
  Reading Two Inspection Procedure
  Exercises
Chapter Eleven Claims and Arbitration
  Reading One Claims Guides
  Reading Two Arbitration
  Exercises
Chapter Twelve Business Negotiation
  Reading One To Negotiate:What Does It Mean?
  Reading Two Competitive Negotiation:Procedure Summary Exercises
Keys to Exercises of Vocabulary,Cloze and Scramble Sentences
Keys to Exercise of Case Study
References

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